PPC stands for Pay-Per-Click. Therefore, PPC Advertising refers to any form of paid online advertising where an advertiser pays for each click on their advertisement. For example, Google Ads search |Facebook Ads | YouTube Ads | Gmail Ads & Google Display ads campaigns and display campaigns are PPC campaigns.
How Does PPC Advertising Work?
There are plenty of PPC Advertising networks, such as Google Ads, Microsoft Advertising, Facebook Ads, Pinterest Ads, Yahoo Gemini, LinkedIn Ads, Amazon Advertising, and more. Advertisers choose a PPC platform and set their targeting, their budget, create ads, set landing pages, and how much they are willing to pay for clicks or impressions. Then, potential customers click on advertisements to see if they are interested in an offer or a promotion. Advertisers are willing to pay for clicks so they can sell their products and/or services.
Pay per click Advertising Video
Everything you should know about Pay per click in How does it work, So the video is going to help to understand how are we going to Drive leads or customers using Youtube Ads |Facebook Ads | Google ads | Google Display Ads & Gmail Ads. watch video below
YouTube ads Advertising
When you get started with Google Ads, YouTube Advertising is one of the main components for growing brand awareness and driving leads. If you haven’t created a video advertising campaign yet, we will show you how to publish a video to your YouTube channel and promote it to targeted audiences. You can grow your business with YouTube Ads.
Facebook ads Advertising
Facebook is a vital advertising channel in order to set-up paid campaigns and drive targeted traffic to your website. We decided to put together an article and video about paid Facebook website traffic campaigns. If you work in digital marketing or if you own a small business, understanding paid Facebook marketing is vital.